Sunday, 3 October 2010

Second Questionnaire Analysis

In today's lesson I collected in my second questionnaire, and put the results into graphs, I kept some of the same questions from my first questionnaire like people's gender and age.

This question shows that the majority of people who don't read newspapers are females, but there is still also a few males that don't actually read them as well.


For this question, I asked the same question from my first questionnaire, 'How Old Are You?'. Most people who answered this question are 17, but unlike the answers from the first questionnaire, the answers are more mixed and their is some more people in the 18/19 year old category.

I decided to ask this question as I believe that its important for me to find out if people read other sources to find out news or whether they don't read in general. Even though 5 out of the 9 people I asked said they don't read other sources of information, 4 people said they do read them so I think its important for me to listen to the feedback they have given me, so I can try and attract them into reading my newspaper.


I asked the people who said 'Yes' to the previous question if they could list their sources of information, wheather is it a magazine or website. Two people that answered yes said that they read 'OK' magazine to find out information, whilst one person reads both 'OK' and 'Hello', and the remaning person stated that they read a sports magazine called 'Four-Four-Two'.

I also asked this question from my previous questionnaire as its important for me to include more stories of a popular topic for people that don't read newspapers, in order for me to get them interested in reading a newspaper. The majority of people, marked the other box and I again asked them to speicfy what they meant but all five people said that they don't actually read newspapers. Whilst the most popular option I listed was Gossip, which links back to the previous question of when people listed the sources of information they currently use as I know that both 'OK' and 'Hello' magazine are of the celebrity and gossip genre. Again, one person ticked the 'Sport' box and this also fits into the last question for the same reason

My last question was mainly a feedback question, as I asked my target audience what it would take for me to get them interested in reading a newspaper. I got feedback from all of the nine questionnaires I handed out for people. One person would like to read about more local news, whilst another person would like to read about local sport stories. Two more of the people that I asked wanted to read about more celebrity gossip, whilst another two people wanted a wider range of stories to read about. The most popular answer was that people wanted a newspaper that was aimed at their age. I don't think that some of this feedback is hard to put into my newspaper as I am creating a local newspaper, especially the local news and sport stories. Also, I don't think that it will be very challenging for me to create a newspaper aimed at my target audience as I am in this age range myself. The most difficult piece of feedback in my opinion would be including more celebrity gossip stories, as this is mostly found in national newspapers instead of local.



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